Lifestyle Innovation Award 21/22
Here at LifeCare.Network we want to help make the world a better place for us and future generations. We don’t have the global tasks in mind, because that would be presumptuous. In our opinion, many small steps implemented in everybody’s life can be rather decisive for an overall result. So, our aim for a liveable future is to recognize and promote the needs of human being.
INNOVATION
With new ideas and innovations, we want to make consumers' lives better, healthier, more beautiful. Companies want to sell more products, but at the same time environmental responsibility is becoming more and more important to both sellers and buyers. Is sustainability increasingly becoming a selling point?
On the 15th anniversary of our popular Kitchen Innovation Award, we are celebrating the addition of a new prize: the Lifestyle Innovation Award. This means that, effective immediately, our tried and tested selection process is now open to other sectors in the Living and Lifestyle markets.
No ordinary award:
Designed as a consumer award, our aim with the Lifestyle Innovation Award’ is to identify the needs of consumers, promote needs-based product innovation and showcase products that are consumer-friendly. The uniqueness: Our competition is characterised by a multi-selection process.
- Nomination
- Consumer survey
- Award
The signet
All ‘Lifestyle Innovation Award’ winners receive a seal that provides information at a glance about the awarded criteria and the outstanding performance of their product.
And for the most popular product in each category, a very special honour awaits:
the the Golden Award - Best of the Best.
ANNUAL TREND ANALYSIS FOR THE ‘LIFESTYLE INNOVATION AWARD’
Current trending topic:
Indoor & Outdoor Living 2021 –
society at a turning point?
To what extent are the purchasing
decisions
of Generations X, Y and
Z being driven by sustainability?
To do so, we'll be working in partnership with the renowned market research institute K&A BrandResearch as part of our annual trend analysis programme. The following questions for the focus of our research:
- In which sectors, and to what extent, is sustainability an important consideration when purchasing household fixtures and fittings?
- How is sustainability thinking actually implemented across the three generations?
- How will we live and work in the future?
