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A coveted target: The seal of approval

It’s well known that recommendations play a huge role in purchasing decisions, especially if they come from real experts or consumers. In order to ensure convincing communication about the winning product, the ‘Lifestyle Innovation Award’ winners receive a seal that provides information at a glance about the the outstanding performance of their product.

And for the most popular product a very special honour awaits:
the Golden Award – Best of the Best!