A coveted target: The seal of approval

It’s well known that recommendations play a huge role in purchasing decisions, especially if they come from real customers. In order to ensure convincing and trustworthy communication about the winning product, the ‘Lifestyle Innovation Award’ winners receive a seal that provides information at a glance about the awarded criteria and the outstanding performance of their product.

And for the most popular product a very special honour awaits – the Golden Award – Best of the Best.